Do you feel your website is lacking, but you are not sure what to do about it? Do you feel overwhelmed by Facebook, Instagram and co.? I’m here to help you figure it all out. Take action now and up your digital marketing dharma!
Choosing the right images for your website plays a big role in representing you and your brand and connecting to your target audience. But it’s not only about what you’re showing on the images. There are a few other things to consider if you want to use images on your website correctly.
With web images, you want to find the right balance between file size and resolution. The higher your resolution, the better your image will look, but the larger the file size will be.
Are you planning to develop your first yoga website or do you already have one but maybe there’s room for improvement? In both cases, there are some basic principles for web design that you should follow. And it’s not about how good your website looks (though if you have a pretty website that doesn’t hurt). There are more things to look out for, so let’s get started:
When it comes to Instagram, using the right hashtags can make a huge difference in growing your followers. Without hashtags, no new Instagrammers are going to find your amazing photos. Hashtags are what keeps the whole Insta-community together. They are the glue that binds your handstand picture to the latest yoga girl post. They are the only way to navigate in the depths of Instagram photos and finding new inspiring content.
Do you love Instagram too? I do and I’m not alone. With over 200 million active users, it’s definitely a well-loved social media outlet and it hosts a huge yoga community! But how in the world do these famous Insta-Yogis get thousands of Instagram followers? Well, they get some help, that’s how. For example with some of these super-cool apps that you have to get if you want to up your Instagram game:
I loooove Instagram. There are many reasons: it’s visual and you can post deep insights at the same time. It allows me to connect with other yogis, inspire them, get inspired, learn and grow. It doesn’t take a lot of my time and IT’S FUN!
So let’s dive into strategies. But first I want to get this straight: The number of your followers is not important!
Last week I forwarded a booking inquiry from my website www.yowunga.com to a retreat organizer. Immediately she got back to me to let me know that she thinks it’s a scam and that she would tell them that the retreat is full.
Whaaaaat? A scam? Is that happening now to yoga retreat organizers?